Our work / Mainelli Consulting
A consulting site that reads as senior without the stiffness.
Mainelli Consulting gives businesses and financial services licensees senior legal and compliance advice without the law firm. The site had to carry that credibility and still feel easy to approach.
- Business
- Legal and compliance advice
- Where
- Sunshine Coast
- Our part
- Built, hosted and maintained
- Live at
- mainelliconsulting.com.au
The business
Mainelli Consulting advises businesses and financial services licensees that need senior legal and compliance help but not a lawyer on staff full time. It was set up as an alternative to the traditional law firm.
What the site needed to do
Many of its clients have been burned before, by fees they could not predict or by advice that was correct and no use commercially. The site had to sound as credible as a firm while making it plain this is a different way of working.
What we built
The site names the problems first, such as cost blow-outs and compliance work landing on people whose job is something else. Only then does it explain the alternative.
A named client reference sits near the top of the home page, where people will read it. The design is restrained, with plenty of space and no stock photos of handshakes.
After launch
We host and maintain the site, and send a monthly report written in plain English.
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